Float are a mortgage and insurance brokerage company in Auckland. We were managing their Facebook and LinkedIn platforms by simply publishing blog posts as and when they were sent through. When I started at Socialites and took on this client, I was uninspired by the content going out on this page and it felt so disconnected from their incredible wensite. So, I pitched to flip it on it's head and suggested a full revamp of both the type of content and the look/feel and lucky me, I was given this opportunity!! What made this so fun, was that their wesbite was so fun and inspiring that all I had to do was bring this into the world of social for them.
Alongside their thought leadership pieces, we introduced testimonials & team insights, and promoted the various products/services Float offer, all whilst referencing back to the tone of voice and visual style found on their website.